Leaning customer service skills from a textbook is all well and good, but when it comes to putting it into practice it does not always go as planned. This is why companies will often hire experts to help them.
Customer service can be one of the most important parts of your business. The way that customers are treated can have a huge influence on whether they decide to shop with you again or not. This is therefore something which needs to have a lot of thought applied to it.
Getting an expert can really help. You will need to choose someone who has been successful in business due to their customer service skills. There are many speakers who can do this. You then need to consider the industry that you are in and whether there is a speaker that worked in that industry that might be in a good position to help you. Some of the things they say may not be industry specific and you need to decide the importance of this as you may find it more difficult to find the right speaker if you want this. This will depend on what you want to get out of the experience and what your industry actually is.
It is important to find an expert that you think will relate well to the problems that your company is having but also be able to speak on the level for the audience. They may appreciate someone who starts with the basics or prefer someone who assumes that they have some knowledge. They may prefer some serious who sticks to the subject or it may be better to have someone funny who throws in some entertaining anecdotes every now and again.
By deciding on this it will help you to eliminate some of your options. You may even be able to draw up a shortlist of speakers then. You will have to consider their cost but also see whether anyone has commented on their previous performances and what they thought of them. Ideally you want someone who makes a lasting impression. Someone that can inspire the listeners to go back and apply some new techniques that will improve the customer service approach of the whole company would be the ideal person.
It will take time to find the right person to be able to do this. You will want to find out a lot about the person and what success they have had with other companies. You want to make sure that the information they give will apply to your company and will be something that your employees will want to take on board. It is not always easy to get the balance quite right. It could take time to do the research but it will be well worth it when you manage to book the perfect person to turn your company around and make your customer service skills top of your industry.
Tom is a graduate with a degree in political science from a leading university in Europe. He occasionally is invited to give motivational speech to college graduates. He greatly admires Peter Cosgrove for his guest speaking skills and found this website http://www.successfulspeakers.com.au/speaker/13/gen-peter-cosgrove where you can get information on how to invite such prolific speakers for special even.